Metaconex is committed to building and maintaining a transparent, fair, and trustworthy advertising ecosystem that protects the legitimate rights and interests of Advertisers, Publishers, Partners, Users, and Metaconex itself.
This Invalid Traffic Policy ("Policy") is established to prevent advertising fraud and to ensure that all advertising impressions, clicks, views, conversions, and other advertising interactions result from genuine user interest.
Any activity that artificially generates or inflates advertising metrics is strictly prohibited and may result in the restriction, suspension, or termination of the Services in accordance with this Policy, the Terms of Service, and applicable laws.
This Policy applies to every individual, organization, or legal entity using Metaconex advertising products, services, or platforms, including but not limited to:
By registering an account or continuing to use the Services, the user acknowledges that they have read, understood, and agreed to comply with this Policy.
"Invalid Traffic" means any traffic, impressions, clicks, views, conversions, or other forms of advertising interaction that do not reflect genuine user behavior or are generated for the purpose of manipulating advertising revenue, distorting performance data, or causing harm to Advertisers, Publishers, or Metaconex.
Invalid Traffic includes, but is not limited to:
The examples above are illustrative only and do not limit Metaconex's determination of what constitutes Invalid Traffic.
Users shall not directly or indirectly engage in, facilitate, or permit any person or entity to engage in any of the following activities:
Publishers are responsible for ensuring that all traffic directed to their websites, applications, or platforms is legitimate, transparent, and generated by genuine users.
Publishers must continuously monitor their traffic sources, detect and prevent suspicious activity, and implement reasonable measures to minimize Invalid Traffic.
Publishers remain responsible for Invalid Traffic even when such traffic is generated by employees, contractors, agencies, affiliates, partners, or any third party acting on behalf of or in connection with the Publisher.
A Publisher's lack of knowledge or direct involvement in Invalid Traffic shall not automatically relieve the Publisher of responsibility.
Metaconex reserves the right to utilize technical measures, data analytics systems, artificial intelligence (AI), machine learning, fraud detection technologies, device fingerprinting, cookies, IP addresses, system logs, device data, and other lawful technologies to detect Invalid Traffic.
Metaconex has sole discretion to evaluate traffic quality based on its internal standards and assessment criteria.
To protect the security and integrity of its systems and prevent circumvention, Metaconex is under no obligation to disclose its fraud detection algorithms, evaluation criteria, or Invalid Traffic detection methodologies.
Metaconex reserves the right to verify the validity of all advertising impressions, clicks, and advertising revenue before issuing any payment.
If Invalid Traffic is detected or reasonably suspected, Metaconex may:
Revenue displayed within the platform constitutes Estimated Earnings only and may change following the verification process. Only Finalized Earnings confirmed by Metaconex shall be considered eligible for payment.
Depending on the nature and severity of the violation, Metaconex may take one or more of the following actions:
Metaconex reserves the right to implement any of the above measures without prior notice where delay may result in harm to Advertisers, users, or the integrity of the platform.
The user agrees to indemnify, defend, and hold harmless Metaconex, its parent companies, affiliates, shareholders, officers, employees, partners, and service providers from and against any losses, damages, liabilities, claims, costs, or expenses arising out of Invalid Traffic generated by the user or any person or entity acting on the user's behalf.
Such indemnification may include, without limitation:
To the fullest extent permitted by applicable law, Metaconex shall not be liable for any damages, loss of revenue, loss of business opportunities, or claims arising from the detection, investigation, verification, or enforcement of Invalid Traffic under this Policy.
Failure by Metaconex to detect, prevent, or promptly address Invalid Traffic shall not be construed as approval, certification, or a guarantee that such traffic is valid.
Metaconex reserves the right to modify, amend, or update this Policy at any time. Any revised version shall become effective immediately upon publication on the Metaconex Website or through its official communication channels. Continued use of the Services following such publication constitutes acceptance of the revised Policy.